Friday, October 28, 2011

After All , Audience Matters- Market your Styles



Only for Adults!!!

Looks like, John Koller is leaving no stone unturned to make Vita launch a successful one. Let’s forget about Japan for a moment, kindly concentrate in your territory; Americas and Canada. If you guys are willing to shell $349.99(America) on PS Vita 3G + Wi-Fi model, a limited edition case, 4GB PS Vita Memory Card, and LittleDeviants game, than luck is on your side. And for Canadians, $299.99 pack contains PS Vita Wi-Fi model, a limited edition case, 4GB PS Vita Memory Card, and Little Deviants game. This exclusive pack could be yours, if you pre- order it early. PS Vita is slated to launch on February 22nd, 2012, through out Americas & Canada. The above mentioned limited edition pack will be delivered to you on Feb 15th, 2012


Sony has learnt from its past mistakes. In comparison to Microsoft, a leader at the moment, Sony is doing every bit to promote its latest wonders. From Uncharted games to PS Vita, the company has made sure to target its dedicated audiences. This is far better approach rather than to go masses.  Many people says to me, how high price of a product leads to its downfall. It’s very difficult to comment. If companies target a section of population with their products and than go masses by lowering the prices; intelligent move, I would say. Here, I would like to mention a classic case of Apple Inc. They always introduced their products at much higher price, targets a set of people and  end result was like this “Apple Fan Boys” created . Now, the market is ruled by Apple Inc. Say for Instance, Mac Book Air, tad expensive in the beginning, now a chart topper every where in the world. What they have done?  Firstly, seduced “target” audiences with their killer products than slowly and gradually lower the price by going viral.
BIG BOSS
But for all that, you need a killer product, than only one can think of Apple Inc. In case of Xbox 360, things are completely different. Sony has slashed the price of PlayStation 3 by 15%, still Xbox is doing well, each month. With no price cuts this year, Microsoft is one happy guy.

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